Advertising

                   

A wake-up call for GMTV

guardian.co.uk     6 hrs ago          

Fiona Phillips is to quit the breakfast show as it loses ground to the BBC. Ad revenues may be up but bosses have their sights set on a bigger picture - a total rethink of the programme Fiona Phillips is regarded by most...                    

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Lucy Barrett : Why quality street will survive the credit crunch

guardian.co.uk     6 hrs ago          

Will Kate Moss and Keira Knightley become victims of the credit crunch? In a recession, however, advertising is one of the first things to be reined in. But should you be contemplating a whip-round for Moss or Knightley,...                    

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yahoo.com: [Big Marketers Challenge Ad Deal] yahoo.com

UPDATE 1-US advertiser group objects to Google-Yahoo tie up

finanznachrichten.de     26 mins ago   19 related          

LOS ANGELES, Sept 7 (Reuters) - The Association of National Advertisers sent a letter objecting to the proposed Internet search advertising partnership between Yahoo Inc to government regulators reviewing the deal, the...                    

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msn.com: Food makers still have appetite for advertising msn.com

Food makers still have appetite for advertising

msn.com     6 hrs ago   14 related          

Foodmakers may be worried about higher costs for key ingredients, pushing through price increases and still maintaining their profits. But for big names like Sara Lee, Kraft and others, these slim times don't mean doing...                    

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Real-estate site expands ad deal with newspapers

ibtimes.com     1 hr ago   7 related          

Real-estate Web site Zillow.com is expanding its partnership with 282 newspapers to give national advertisers new ways to reach local markets, changes that the news companies hope will allow them to raise their fees for...                    

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Esquire magazine unveils cover with electronic ink

bradenton.com     1 hr ago   2 related          

By KRISTEN A. LEE - AP Business Writer Although readers keep shifting to the Internet, Esquire magazine's editor is sure print isn't dying, and he aims to prove it Monday by unveiling a 75th-anniversary issue with a cover...                    

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Most Powerful Fashion Magazine Editors

forbes.com     6 hrs ago   1 related          

Anna Wintour, for two decades the editrix behind Vogue, is known for helping fledgling talent become fashion stars. That title goes to To compile our list of the America's most influential fashion editors, we considered...                    

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Political Conventions Deliver Record Ratings - Adweek

micropersuasion.com     1 hr ago   9 related          

Political Conventions Deliver Record RatingsAdweek, NY - 7 minutes agoNEW YORK Maybe it's the uncertain economy or the historical significance of Barack Obama being the first African-American presidential nominee from a...                    

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You Can't Avoid Ad Avoidance - Adweek

micropersuasion.com     1 hr ago          

A new survey shows how far consumers can (and would) go to spurn marketing messages In a twist on John Wanamaker's famous quote, research suggests that more than half of consumers hate what advertisers do for a living....                    

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Microsoft's Help Wanted: Head Of Advertising Needed, Possibly A 'Palin' (paidContent.org)

yahoo.com     41 mins ago          

Sunday September 7, 11:42 pm ET By David Kaplan Since the departure of Kevin Johnson as president of Microsoft's Platforms and Services Division in July, it's pretty clear that the company is in need of an advertising...                    

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