Orbis signs agreement with GlaxoSmithKline (GSK) LatinA (Latin America) to automate On-time...

Orbis announces the signing of an agreement with GlaxoSmithKline (GSK) LatinA (Latin America) to provide marketing management software to control GSK�s manual, hard-copy paper processes for on-time promotional materials across 18 Latin American countries. This is the second major contract with a leading Pharmaceutical and consumer healthcare company announced by Orbis since the beginning of the year and represents another major milestone for the company. Headquartered in Australia, Orbis CEO Grant Halloran said this is the first contract for Orbis in Latin America. �GSK LatinA did a worldwide search for the best marketing management software that would meet their complex needs in reducing marketing promotional process times, leading to faster time-to-market.� �Compliance was also a major concern for GSK LatinA. The approval... [read full story]