@ Mixx: Moonves: Why Pay $1.8 Billion For CNET? So We Could Take Money Away From Newspapers
paidcontent.org
23-Sep-2008 1 related
        

After a quick introduction for their Q&A session at the Interactive Advertising Bureau's Mixx conference, IAB head Randall Rothenberg asked CBS CEO Leslie Moonves something he's been asked a lot lately: Why spend $1.8 billion on CNET (NSDQ: CNET). -- From old media to new instantly: Moonves: We are a content company. Some may have a considered us an old media company. We brought Quincy [Smith, president and CEO... [read full story]                    

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