Microsoft shakes up online division, deepens Facebook ties

SAN FRANCISCO -- Microsoft is shaking up management of its online division and strengthening its tie to Facebook in the aftermath of a failed bid to buy Yahoo to bolster its lagging Internet business. The US software colossus told analysts Thursday that later this year Facebook will begin using its technology for online searches and paid links, which are essentially Internet ads. Google has a similar deal with Facebook rival MySpace. Facebook currently uses its own online search tools, which have disappointed members interested in being able to scour the Internet without leaving the popular social-networking website. "Search in Facebook definitely needs to get better," Facebook founder Mark Zuckerberg said while speaking with news reporters on Wednesday. Microsoft inked a deal to serve up ads on Facebook late last year when... [read full story]                    

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