An Agenda for Management Innovation: Building a Company That Is as Nimble as Change Itself

There’s little that can be said with certainty about the future except this: sometime over the next decade your company will be challenged to change in a way for which it has no precedent,” It will either adapt or falter, reinvent itself or struggle through a painful restructuring. Given the recent performance of industry incumbents around the world, the latter is more likely than the former. Few companies, it seems, are able to change ahead of the curve. There have always been dinosaurs-companies like Kodak, Sony, Sears, General Motors, Toys “R” Us, and Sun Microsystems-that have failed to reinvent themselves on a timely basis and have paid the price. Yet in recent years, entire industries have been caught behind the change curve. Television broadcasters and newspaper publishers, record companies and French vintners,... [read full story]