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[$$] Retailers Recalibrate Pitch To Strapped Consumers (at The Wall Street Journal Online)

By Ann Zimmerman and Gary McWilliams Word Count: 1,082 | Companies Featured in This Article: Home Depot, Wal-Mart Stores, Best Buy, Lowe's, Circuit City Stores, RadioShack, Guitar Center, Sears Holdings, Costco Wholesale, CVS Caremark, Walgreen Rather than pinching pennies as consumers rein in spending, some retailers are plowing money into standing out from the crowd, hoping to grab market share and emerge from the economy's slump in better shape than their rivals. Some, like home-improvement giant Home Depot Inc., are sprucing up their stores and investing more in customer service. Others, like discounter Wal-Mart Stores Inc. and consumer-electronics specialist Best Buy Co., are touting their commitment to low prices or promoting special deals to help strapped consumers stretch their dollars. Their strategies are built at... [read full story]                    

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