09-Jul-2008
Story Timeline: 182 days
From Required Eating Summer was practically made for rum, and in last weekend’s Wall Street Journal, drinks correspondent Eric Felten delved into the growing world of light rum. Light Rum Rums from Appleton, Bacardi, and Mount Gay. Rum is perhaps the most diverse spirit on the market, with each producing island or region utilizing a unique style and method that results in a dizzying variety of rums, from those that are almost as light as vodka to rich, smoky rums the color of crude oil and redolent of molasses. While light rums are a relatively small subset of the rum category, they bear a substantial part of the market weight—thanks to the mojito craze and the never-ending demand for rum-and-Cokes and assorted fruity concoctions, these easy-to-mix rums do a brisk business, especially when the mercury is running high. For all...
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