Shanda Announces Establishment of Shanda Literature Limited

SHANGHAI, China, July 3 /Xinhua-PRNewswire/ -- Shanda Interactive Entertainment Limited (Nasdaq: SNDA), or Shanda, a leading interactive entertainment media company in China, today announced the establishment of its third business unit, Shanda Literature Limited ("Shanda Literature"), which will focus on publishing original reader-generated literary works. In addition, Shanda announced the appointment of Mr. Xiaoqiang Hou as Shanda Literature's chief executive officer, and Mr. Wenhui Wu as its President, and Mr. Xuesong Shang, Mr. Peng Sun and Mr. Xudong Liu as Vice Presidents. Shanda Literature aims to be the leading company in China's robust online literature market, targeting a diversified base of readers. Shanda Literature currently operates Qidian.com, jjwxc.com and hongxiu.com. Established in June 2002, Qidian.com is... [read full story]