10-Oct-2008
Story Timeline: 53 days
Elizabeth Arden, Inc. is counting on its celebrity fragrance brands to counter the economic downturn. The company also has one of the most recommended anti-aging skincare products on the market. RDEN has surprised on estimates 2 of the last 4 quarters. Elizabeth Arden has a forward P/E of 8.95. Company Description Elizabeth Arden sells beauty products in over 90 countries. The company's products include Elizabeth Arden skincare, color, and fragrances. RDEN's anti-aging skincare treatment is hot, winning awards in numerous women's magazines for "best" skincare product. The company also produces the celebrity fragrance brands of Elizabeth Taylor, Mariah Carey, Britney Spears, Hilary Duff, and Usher and designer brands of Juicy Couture, Bob Mackie, Liz Claiborne, Halston, and Giorgio of Beverly Hills. Elizabeth Arden Surprises...
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